The hirsute Aalok Mehta from American Chai and Bombay Dreams is in a new Coke ad. Gently tossing his windblown musician locks, he makes the ad look authentic. It says, ‘Yo dawg, I see brown people. This colored sugar water’s down.’
The ad has alt rocker G. Love and a group of demographically correct city people jamming with a guitar on a Philly rooftop (thanks, brimful). They’re singing a mutant version of the ’70s song, ‘I’d Like to Teach the World to Sing.’ Actually, that’s backward. The song by the New Seekers started as a ’70s Coke pusher jingle (‘I’d Like to Buy the World a Coke’), and the clean version later became a bona fide hit.
Watch the ad, which runs before a Daily Show clip. Previous post here.




