Over in the tech world, a debate rages over the naming of Really Simple Syndication, a format which lets you subscribe to multiple blogs and receive regular updates. Some say its orange button is ugly, its acronym too geeky for your grandma to grok. They suggest the simpler word ‘subscribe’ or, perchance, ‘feed.’ Others say that people learn acronyms all the time: XP, BMW, CYA. (Disclaimer: I’ve written a blog editor and prefer non-technical terms.)

What few are saying is that the little saffron RSS button really freaks out millions of desis all over the Net. It’s the flip side of the cultural hijacking of the swastika, and the acronym makes it looks like a donation button for right-wing Hindus. Godse would be proud.

The Internet standards groups are getting ready to roll out their next proposal, Very High Performance. In retaliation, India has released its version, Konsistently Krunk Kaching 

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You can use a blog reader with RSS to track all your blogs automatically and see only the new posts daily: